TL;DR — Shopify for speed and reliability; WooCommerce for control and customisation.
Head to head
Shopify
Wins on:
- Out-of-the-box speed
- Fully managed infrastructure
- Strong app ecosystem
- Dedicated support
- Built-in checkout compliance
WooCommerce
Wins on:
- Full ownership & customisation
- No transaction fees
- One-time cost model
- Huge WordPress ecosystem
- Best for content-heavy stores
The verdict
Shopify wins for brands prioritising speed-to-launch, reliability and low operational overhead. WooCommerce wins for brands that need deep customisation, have a WordPress ecosystem already, or want to avoid Shopify transaction fees at scale.
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